As a big fan of Rivian’s trailblazing spirit, I created this 30 second spec ad for my own educational purposes, using existing footage found online to alchemize the thrill of Rivian’s ‘Forever Starts Now’ ethos.
This project was my chance to dive into Rivian’s vision, bringing my own creative spin to the exhilaration of uncharted paths and boundless horizons. It’s a tribute to the drive for adventure, where every journey is a launch into the unknown and every road leads to something extraordinary.